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Milk Does the Brain Good Too
By Cara | August 19, 2008
Those milk campaigns from my childhood stick with me even today. The “Milk Does a Body Good” campaign with the little boy standing in the mirror looking at himself gets a peek into the future and due to his indulgence of milk and calcium, grows into the captain of the football team — with a girlfriend that had bangs bigger than Kelly Kapowski circa “Saved by the Bell” (Note: That was hot back then! It took at least 2 cans of Aqua Net to achieve this.)
Later “Got Milk?” became the slogan and one of my favorite commercials of all time was born. A peanut butter sandwich and the lack of milk cost a man $10,000. This is marketing at it’s best.
Now, Miley Cyrus is campaigning for milk. So finally, I decided to find out what is so great about the stuff — I put on my Kashi. Turns out you don’t have to be the captain of the football team to benefit from milk.
Me and sleep deprivation are old friends. George Foreman, Tony Little and Chef Tony have all sold me their grills. I have exercise machines and knife sets, thanks to many a sleepless night packed with infomercials.
Turns out milk can actually help you sleep. Babies have known this and a glass of warm milk before bed has been a sleep aid for years. Why? After some research it so happens that a study was done on this. The American Journal of Clinical Nutrition has found that:
“Evening intake of [alpha]-lactalbumin increase plasma typtophan availability and improves morning alertness and brain measures of attention.”
Translation….drinking milk will provide a protein that is naturally occurring, which can improve sleep quality, thus being more alert in the morning.
So I decided to try this for myself. I gave myself a week of one glass of milk before bed. (You can mix it up with hot chocolate or chocolate milk, just as long as you are getting milk based dairy.) Believe or not it worked. It wasn’t a miracle cure. I still found it difficult to get to sleep, but I did manage to fall asleep before Tony Little sold me another ab sculpting apparatus. I also found that it combated my need for coffee first thing in the morning. I was able to eliminate a total of 4 cups of coffee during the week.
A side note….it also helps with PMS ladies. A diet rich in high calcium can alleviate some of the emotional and physical PMS symptoms, providing a relief from irritability, depression and cramping.
[Got Milk? ]
Topics: Miley Cyrus, Wired Fashion, Wired Gossip |
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