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What’s in a Celeb’s Wallet?

By Cara | November 27, 2007

Move over American Express Black card. Jessica Simpson’s wallet will now have to make room for a new credit card to buy her tuna with. Visa has cranked out a card dripping in diamonds. Celebrities with a big bank account are the target consumer. Only the elite of the rich are offered the opportunity to have the glossy black card that also boasts gold film coating.

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It cost 300 times more to make the “V-VIP Card” than your normal everyday card. For 1,000 of these cards it cost Dubai First Bank $175,000. Thanks to the design of the must-have South Korean made bling, it has already landed in the wallets of some very “big spenders.” To own one yourself the first (and foremost) requirement is to have a bank account that maintains millions. That is plural people….millions.

[My Digital Life]



Topics: Wired Fashion, Wired Gossip |


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